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Written by Katie Merrigan
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Tuesday, 12 January 2010 |
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Motive Boardwear was founded in Winter Park, FL, in '08
to answer the millennial generation’s call for eco-friendly, organic
and recycled clothing. They aim to be the first truly responsible wake
and surf lifestyle apparel brand. Their vintage fit t-shirts, polo
shirts, and thermals are all made with 100% organic and recycled material. The
graphics are not mere billboards for brand promotion; they actually
convey a message. Also, a portion of the proceeds at Motive Boardwear go to "green" charities. Each and every movement of Motive Boardwear will be used to “Reverse
the Damage” of centuries’ worth of neglect--the damage that has been
done to our planet, our society, our lives. They project the "green"
theme through fresh and edgy graphics, the use of innovative techniques
for embellishment and the use of eco-friendly washes and treatments. Their motive is to "Reverse the Damage"... what's yours?
Shop these styles online now!
  
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Last Updated ( Tuesday, 12 January 2010 )
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